A logo design for a local Toronto business that invests and operates wellness brands in the cannabis space.
Included brand identity through website, business cards, presentations and various other front-facing materials.
Every once in a while I get hungry for a fresh brief with room to be creative and Crowdiate is a great outlet. These online global competitions require you to think from a product development and innovation perspective while applying; research, design and creative writing to essentially win. Here are a few snapshots from competitions I won.
Advertising and design work for Lambda Legal to help support and fight for the rights of LGBTQ+ community. They also rebranded and I helped design and create new materials for pride events, newsletters, PPT templates and advertising in publications such as USA Today.
Creation of several unbranded education tools that lived on iPads used to help educate and engage HIV affected populations. Lead the design and worked closely with UX, creatives, designers, developers and helped track formal regulatory submissions and implementing feedback.
Website design for sickle cell disease patients in the US. This site helps youth with transitioning from pediatric to adult care which includes resources for insurance, programs, and transitioning tools searchable by State. Also housed tik tok vdeos, infographics and other engaging media all in one place for SCD patients.
Website refresh for a Precision Medicine Company. Involved presenting deep-dives and workshops with the client around UX best-practices, competitive analysis and design recommendations. Subsequently lead the actual redesign, UI, UX.
Design studio website which includes design services, a blog and shop.
This was a personal project which allowed me to learn a lot about entrepreneurship, building a brand online, digital marketing, social, eCommerce and content/affiliate marketing.
On occasion, I will get approached to create the branding and subsequently, the packaging design for a new product.
This is a collection of a few package designs that I enjoyed working on.
Website for a diabetes platform which included a device, app, and patient resources. I worked as the Senior Art Director, developing the layout, UI, interactions and worked closely with UX and the development team in an agile environment.
Over the years I have been approached to design logos for a range of businesses and services. In many cases, these logos laid the foundation for their branding – which in most cases continues and lives on to this day.