The ad was followed by multiple pieces of print collateral and after a few years the campaign evolved which I directly spear-headed and continued building the brand. Definitely a case of ‘owning the work’ and brand stewardship.
Eczema advertising campaign creative
Ad which communicates symptom relief (itch caused by eczema). Concept, design through to final production. This Idea was used across North America for several years and helped increase market share significantly.
Eczema advertising campaign creative
Ad which communicates symptom relief (itch caused by eczema). Concept, design through to final production. This Idea was used across North America for several years and helped increase market share significantly.